Mobile App/ Newsletter for Iyanla Vanzant's Until Today.
Iyanla formatted her book in a way that the viewer reads just a few pages of motivational text each day. I hypothesize the text will reach a broader audience if it is formatted into an interactive mobile and web based app for readers on the go. The app will also provide social media widgets so readers can send passages to friends who need a quick positive boost. Feel free to click around the app prototype, currently February 22 is the only uploaded page. (*More page designs to come.).
The user flow revealed the app will function best for readers who 1. find the book in the self help/ spirituality section of a brick and mortar store or bookstore 2. had prior knowledge of Iyanla Vanzant and actively sought her literature or 3. saw a print or web campaign.